Cuenca-Romero - or Santi as he is best known - is the founder and president of Premier Organics, an Oakland-based food products firm that specializes in nut butters. Born in Spain, Santi is a biochemist and was working in the meat industry in his native country when he had an idea. He realized that his work in the meat industry was similar to making peanut butter - "they're both grinding industries" - and wondered how he could go beyond the peanut (which many people are allergic to).
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